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About Us
Founded in 2020 by Rayleen - also known as the Fretful Badass - Smells Digital is a bold and dynamic force in the Media & Entertainment industry.
Smells Digital specializes in digital content creation, production, broadcasting, marketing, advertising, and operates as a forward-thinking record label. At its core, the company blends innovation with storytelling, empowering creatives and brands to thrive in the digital era.
Our creative and recreational entertainment division, T.B.S. (The Badass Society), champions fearless originality.
Through T.B.S., we provide a powerful platform for artists, creators, and rebels alike - amplifying diverse voices and fostering unapologetic self-expression.
Whether you're looking to elevate your content, build a brand, or produce media that turns heads - Smells Digital delivers with edge, purpose, and passion.
Services
At Smells Digital, we don’t just offer services - we shape culture. From sound to screen, from strategy to storytelling, we empower artists, brands, and creators to break boundaries, build legacy, and be unforgettable. Here’s how we bring your vision to life:
Broadcasting & Audio Production
Step into the sound spotlight with our all-in-one broadcasting and audio services. Whether you're producing a hit podcast, hosting an online radio show, or building a sonic brand -we've got your back.
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Online radio & podcast production
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Broadcasting services
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Audio editing & mastering
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Smells Digital Live Radio
Music Production & Label Services
We’re your studio, your label, and your creative partner. From the booth to the world stage, we guide artists through every step of their journey.
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Studio recording & mixing
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Music distribution & publishing
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Artist development & branding
Digitial Marketing & Social Media
We craft campaigns that convert and content that connects. Perfect for artists, influencers, and bold brands ready to own their space.
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Social media management
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Paid ad campaigns (Meta, YouTube, TikTok, etc.)
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Creative direction & styling
Creative Community & Talent Development
Our creative division, T.B.S. – The Badass Society, builds ecosystems around talent. We don’t just promote artists - we develop movements.
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Talent scouting & community building
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Artist mentorship & growth strategy
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Visual branding & identity consulting
Content Creation & Project Management
From concept to execution, we manage every detail of your visual storytelling. If you need high-quality content that reflects your voice, we bring the vision to life.
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Content creation for social media, web & streaming platforms
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Project management services
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Campaign planning & rollout execution
Get in Touch
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